The Google Contacts integration allows you to connect your Google account with Easymailing to automatically import and sync your contacts. This feature is especially useful for users and businesses that manage their address books in Google and want to leverage that database for email marketing campaigns.
Once both platforms are connected, you can choose which groups or labels from Google Contacts you want to sync with your Easymailing audiences. The synchronization can be set to automatic so that any new or updated contact in Google is reflected in your Easymailing account without manual intervention.
Thanks to this integration, you can launch personalized campaigns based on your contacts’ data—such as names, birthdays, or any other information stored in your Google account. For example, an educational center could use this feature to keep students and parents updated with newsletters without having to manually refresh their email database.